Branding

Flexitol – Branding Concept

Flexitol is a skincare range that assists with different skin conditions. The concepts present these conditions through metaphors maintaining uniformity across the product range. The purpose is to present engaging images that can build stories for sophisticated customers, mostly females, who may feel uncomfortable with the visual of skin conditions they may have. These concepts are translated across packaging, advertisement and detailed brochures.
Role: Concept and design.

Innovation Week – Aristocrat

Branding design for Aristocrat's seminars held in Sydney and Las Vegas.
Concept: Represent the juxtaposition of ideas from different business areas to inspire a creative dialogue utilising Aristocrat's behaviour colours: deliver, unite, develop and play.
Applications: Banners, posters, invites and hangers.
Role: Concept, design and layout

© Aristocrat Technologies Australia Pty Limited.

Polychrome Architects – Logo

Logo design for an architect collective specialised in designing and renovating residential properties.
Concept: Representation of three-dimensional space through modular shapes that form the acronym PA, Polychrome Architects. The colours are earthy and refer to architectural material and finishes.
Role: Concept and design